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Identity Marketing
by Larry Rosin
If you think marketing a radio station is a simple matter of airing clever positioning
statements that mirror your focus groups, you're already losing the battle for the
listener. Listen to this tape and discover the fatal flaws of traditional positioning
theories. (90-minute tape).
Click
here to order online now!
Sound Effects
The ULTIMATE audio archive! If you're looking for a complete sound effects
library - fully licensed for broadcast use - this is the biggest bargain you'll ever find!
The Valentino Sound Effects Library includes 48 CDs of over 3,800
sound effects ... plus 2 CDs of historical voices! With indexes for each CD plus an
alphabetical master index.
Click here to order online now!
Your Radio Station and the Internet.
by Larry Rosin
It is VITAL for your station to have a web site, but are you sure you're getting MOST
from it? Larry Rosin's Edison Media Research and Arbitron recently conducted the first
major study intended to give us a clear picture of how radio listeners use the Internet.
It's NOT as obvious as you think! (90-minute tape).
Click here to order online now!
Career Control,
Radio Job-Hunting,
Interviewing & Contracts
by Dan O'Day
Includes: Two things to do IMMEDIATELY upon losing your job! Finding job openings Reaching
the PD by phone. Airchecks Resumes. How to "interview" prospective employers.
Negotiating (This section alone will pay for the package MANY times over!). Getting it in
writing. Non-compete clauses Agents - are they worth it? The 10 questions you're sure to
be asked in a job interview.
(3½-hours on cassette w/binder).
Click
here to order online now!
How
to create Commercials that Sell!
by Dan O'Day
The typical radio station has spent thousands of dollars on sales training...and nothing
on delivering a quality product to the advertiser. Radio time salespeople don't sell
"time" they sell commercials. The commercials are marketed as selling tools for
the advertiser. If the commercials don't sell for the client, the client is not getting
his money's worth and is less likely to reorder. This seminar doesn't teach
"creative" writing or "clever" writing; it teaches you how to create
commercials that sell your client's message - commercials that generate response for your
advertiser and more sales for you! (audio cassette).
Click here to order online now!
JUST :60s
L.A. Air Force brings you 132 terrific sixty-second commercial music beds, written
especially for radio production and fully licensed for local broadcast use. (CDs)
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UK RADIO STATIONS - MIDLANDS
ITV1 Region - Carlton Central
Beacon FM,
Classic Gold
267 Tettenhal Road,
Wolverhampton WV6 0DQ
(01902) 83 83 83
www.musicradio.com
96.4 BRMB
Capital Gold
Aston Road North,
Birmingham, B6 4BX
(0121) 359 4481
www.brmb.co.uk
Centre FM
5/6 Aldergate, Tamworth,
Staffordshire, B79 7SD
(01827) 318000
www.centrefm.co.uk
Century 106
City Link,
Nottingham NG2 4NG
(0115 910 6100)
www.century106.com
Chiltern FM Bedford (was B97)
Classic Gold
55 Goldington Road,
Bedford, MK40 3LS
(01234) 272400
www.musicradio.com
Connect FM
Church Street,
Wellingborough,
Northants NN8 4XX
Fosseway Radio
PO Box 107, Hinkley,
Leicestershire LE10 1WR
(01455) 614151
Galaxy 102.2
1 The Square, 111 Broad Street,
Birmingham B15 1AS
(0121) 695 0000
Heart FM 100.7
1 The Square, 111 Broad Street,
Birmingham B15 1AS
(0121) 626 1007
Hereward FM
Queensgate Centre,
Peterborough, PE1 1XJ
(01733) 460 460
Horizon
Crownhill, Milton Keynes,
Buckinghamshire MK8 0AB
www.musicradio.com
107.4FM KCBC
PO Box 1584,
Kettering, Northants
NN16 8PU
(01536) 412 413
Kix 96
Ringway House, Hill Street,
Coventry CV1 4AN
(01203) 52 56 56
Leicester Sound,
Classic Gold
Granville House, Granville Road,
Leicester LE1 7RW
(0116) 256 1300
www.musicradio.com
Lincs FM
Witham Park, Waterside South,
Lincoln, LN5 7JN
(01522) 549900
www.linksfm.co.uk
Radio Mansfield
Brunts Business Centre,
Samual Brunts Way,
Mansfield NG18 2AH
Mercia FM,
Classic Gold
Hertford Place,
Coventry, CV1 3TT
(01203) 868200
www.musicradio.com
Mix 96
11 Bourbon Street, Aylesbury,
Buckinghamshire HP20 2PZ
(01296) 399 396
www.mix96.co.uk
Northants 96
19-21 Edmunds Road,
Northampton NN1 5DY
(01604) 795600
www.musicradio.com
Classic Gold 1557
The Enterprise Park,
Bougham Green Road,
Northampton NN2 7AH
(01604) 792411
Oak FM
7 Waldron Court,
Prince William Road,
Loughborough,
Leicestershire LE11 5GD
(01509) 211 711
Oasis FM
7 Hatfield Road
St Albans AL1 3RS
(01727) 831966
Oldham FM
Peak 107FM
Radio House, Foxwood Road,
Chesterfield, S41 9RF
(01246) 269107
Ram FM,
Classic Gold Gem
The Market Place,
Derby DE1 3AA
(01332) 29 22 29
www.musicradio.com
Rutland Radio
Rutland Business Centre,
Gaol Street, Oakham,
Rutland LE15 6AQ
(01572) 757868
Sabras Sound
63 Melton Road,
Leicester, LE4 6PN
(0116) 261 0666
Saga
www.sagaradio.co.uk
- Signal 1, Signal 2
Stoke on Trent
www.signalradio.com
- Signal Cheshire
Regent House, Heaton Lane,
Stockport SK4 1BX
(0161) 480 5445
www.signalradio.com
- Sunshine 855
Waterside, Ludlow,
Shropshire SY8 1GS
(01584) 87 37 95
- Touch 102
The Guard House Studios,
Badbury Road,
Stratford-upon-Avon CV37 7HX
(01789) 26 26 36
- Trax FM
PO Box 444, Worksop,
Nottinghamshire, S81 9YW
(01909) 500611
- 96 Trent FM,
Classic Gold Gem
29-31 Castle Gate,
Nottingham NG1 7AP
(0115) 952 7000
www.musicradio.com
- Wyvern FM,
Classic Gold
5 Barbourne Terrace,
Worcester WR1 3JZ
(01905) 612 212
www.musicradio.com
- Radio XL 1296 AM
KMS House, Bradford Street,
Birmingham B12 0JD
(0121) 753 5353
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